Thursday, March 30, 2017

Give your eyes a break


Summer is best known as the season of glare-related eyestrain, when you experience stinging of the eyes because of too much concentrated sunlight. But did you also know that eyestrain can be caused by other factors? Indoors, your eyes can also suffer long-term damage after facing the TV, gadgets or computer monitors at less than a foot away.

While light is an essential part of daily life – helping you see, regulating your body clock, and even providing you with much-needed Vitamin D – too much of it can cause painful eye conditions, including eyelid twitches, eye pain and extreme sensitivity to bright light. In severe cases, overexposure can permanently damage your central vision. Harmful blue light from artificial sources such as electronic devices causes retinal cell degeneration, while ultra-violet radiation from the sun contributes to the development of cataracts. 

“Everyone, no matter the age or gender, should protect their eyes daily from bad effects of excessive exposure to light,” shares Dr. Emelita Roleda, Essilor Philippines general manager. “The effects of overexposure to UV rays and harmful blue-violet light may only be visible during adulthood, when vision problems like Age-Related Macular Degeneration (AMD) set in, so we highly advice the Filipino public to take preventive measures against them.”

Essilor, the world’s leading ophthalmic optics company, has come up with a solution that protects vision: Crizal® Prevencia multi-coated lenses, which selectively filters bad blue light and lets in essential good light needed for well-being.

“Essilor has undergone a rigid and thorough process in the creation of Crizal® Prevencia,” explains Dr. Roleda. “Its advanced light scan technology enables us to protect our eyes from irreversible eye conditions which threaten healthy vision.”

In addition to using Crizal® Prevencia lenses, she highly advices proper eye care. “Start by getting a comprehensive eye exam at least once a year,” she says. “Your eye doctor can determine the present condition of your eyes and help you take preventive or protective measures regarding possible vision problems.”

Another way to reduce the risk of eyestrain is taking frequent breaks from reading or monitor use, shares Dr. Roleda.

Lastly, she gives some sound sartorial advice when outdoors: “This summer, load your eyeglasses with Crizal® Prevencia lenses containing E-SPF 25. Then, pair your glasses with a nice hat or a sturdy umbrella.”

Indeed, eyesight is among the most important senses, but it receives less care than it deserves. By reducing strain, limiting exposure to harmful light, and making use of eyewear like Crizal® Prevencia lenses, you can protect your eyes all day long and ensure many more years of healthy vision.

Learn more about Crizal® Prevencia by visiting your eye doctor or leading optical shop nationwide, or by logging on to www.essilor.com.ph

Thursday, March 16, 2017

5th Year for Lazada Philippines is Strongest Year Yet

Manila, Philippines, 14 March 2017 – With a record high 91% market share in the Philippine e-Commerce category, Lazada Philippines has plenty to celebrate for its 5th anniversary. Since its recent acquisition by global e-Commerce giant, Alibaba.com, the country’s dominant online shopping and selling destination shows no sign of slowing down.


In just five short years, Lazada has been able to guard and grow e-commerce in the Philippines with commitment to its three main customer offerings: assortment, convenience, and topnotch service.

When it comes to variety, no other Philippine e-commerce platform comes close to Lazada, with 6.3 million items under a wide variety of categories including electronics, fashion, home & living, travel, toys, grocery items, and even pet goods.

Convenience and service are best in class with 24/7 access via website or mobile app, free shipping around Metro Manila and nationwide with a minimum purchase of P1,000, and free returns. Lazada also innovated through a wide variety of payment options, including credit and debit cards, and the highly popular cash-on-delivery option.


Lazada CEO - Inanc Balci

Lazada’s upcoming anniversary, dubbed ‘Lazada’s 5th Birthday Surprise’, has been marked as the biggest shopping event of the season. From March 21-23, Lazada will be showering online shoppers with sitewide discounts of up to 90%, low denomination Peso Sales, and time based Flash Sales. There will also be exclusive offerings from its most popular brands, and raffle prizes like vacation packages and real world treats.



HIGH FIVE DEALS
Make your summer sizzle with hot deals such as the Delsey 4-wheel trolley for only P3,507; JBL on-ear headphones for only P699, and Nyx Lip Lingerie for only P490. Also in the lineup are customer favorites such as the VR Box 3D Glasses for only P95, Keds sneakers for as low as P999 and assorted Nestle Dolce Gusto capsule packs with free Nestle Dolce Gusto Oblo machine for only P3,400. 


FIERCE FLASH SALES
For a very limited time, Lazada will also be offering top items at markdown prices: The inflatable Banana Bed for only P199, Nivea shower gels for only P68, and a CKK Inspire mobile phone with a 5.0 mega pixel camera and dual sim capability for only P999.  Other fierce items include an Avision24” HD LED TV and a Matrix Air Conditioner at P4,999, and a car stereo Bluetooth player for only P699.

BIRTHDAY TREATS FOR ALL
No birthday will be complete without giveaways! For lucky customers who shop from March 21-23, Lazada will be raffling off a trip to Taiwan for two from KKDay. Foodie customers also get free booky.ph subscriptions worth P1,500 with every minimum purchase. Finally, every minimum purchase of P1,000 becomes a true treat, because customers get a P10 discount on FamilyMart’s famous Twirl.

So mark your calendars, make your checklists, and make room for more stuff because Lazada’s 5th Birthday Surprise is going to be the main event on your March calendar!Celebrate with Lazada by visiting Lazada.com.ph or downloading the Lazada mobile app for free today.


About Lazada Group

Lazada Group operates Lazada, Southeast Asia’s number one online shopping and selling destination, with presence in Indonesia (www.lazada.co.id), Malaysia (www.lazada.com.my), the Philippines (www.lazada.com.ph), Singapore (www.lazada.sg), Thailand (www.lazada.co.th) and Vietnam (www.lazada.vn).

Launched in March 2012, Lazada is pioneering e-commerce in the region by providing customers with an effortless shopping experience with multiple payment methods including cash-on-delivery, extensive customer care and easy returns. Lazada features a wide product offering in categories ranging from consumer electronics to household goods, toys, fashion and sports equipment.

Lazada offers brands and sellers a marketplace solution and an ecosystem of partners providing direct access to about 560 million consumers in six countries online.